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Nat Geo WILD: Why I’m Proud to Be a Part of This

I have been working in television for a long time. My role has always been the guy who takes the ideas of others and makes them into reality, so I have a lot of respect for the people who develop the visions. That is not to say that I agree with every program I see out there or that I understand why some of the stuff that I find meaningless is often a big success. But every once in a while a concept comes along that I consider to be brilliant and am proud to be a part of. That is the case with “Shark Attack Experiment Live.”

We have seen sharks in the news a lot lately. Unfortunately, most of this news has been about attacks on humans. This serves to demonize these animals and create fear in people’s minds. You see much less in the news about what incredible creatures they really are. Sharks are nearly perfect in their design and play a huge role in the ecosystem of our oceans. I have been on a number of shark dives and personally find them to be beautiful and unbelievably powerful animals.

So back to the program and what is so great about this concept. “Shark Attack Experiment Live” will not only be fascinating and entertaining television, but will also serve a greater goal. By helping to prove or disprove the theories about what really causes sharks to attack, this show can help to educate people so that they can enjoy our oceans without becoming a story on the six o’clock news.

This is a very ambitious goal and a huge number of experiments are planned in the coming week:

  • Floating v. Inactive
  • Breathing v. Scuba
  • One-person v. Group
  • Male v. Female
  • Silent v. Sounds (splashing, etc.)
  • Smells (blood, urine, etc.), bright colors, shiny things (jewelry, etc.), water depth & clarity, time of day, and more.

All of us who love these animals would prefer to see the news stories focus more on the slaughter of sharks happening around the globe than on their very rare attacks on humans. It is important for people to understand that sharks play a vital role in our ecosystem and are not the villains that are portrayed in movies and the news.  Perhaps this program can help to achieve those goals.

Bob Sitrick is a 30-year TV production and operations veteran who’s produced countless live television and online events. Bob will be our eyes and ears in the field all week long, reporting in real-time from South Africa on Shark Attack Experiment: LIVE – a two-hour special event on Nat Geo WILD airing live this Friday, November 25 at 9pm ET/6pm PT.